About BaldwinShops.com
BaldwinShops.com
is a concept developed from five years of creating websites for various
sized organizations ranging in size from 100+ page sites down to a few
page small business sites. Over those years I have discovered a
few things:
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All businesses, professionals, and most groups need
a web presence.
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Many small groups and businesses don't have big
advertising budgets.
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Most communities don't have a central web portal that
links local sites.
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In many cases one good web page is all that is needed
to describe an organization.
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People hate dealing with computer geeks to get their
websites created and updated.
Over the last year or so I literally stumbled across a
solution that solves all these problems. I recently moved to
Baldwin County from north Mississippi and while out and about in the
Fairhope area I told one of the local merchants I was trying to
reestablish my web design business in the area and asked if she would be
interested in a site. The merchant asked what it would cost and
what kind of information she should put on the web. The
answers boiled down to the conclusion that, (1.) She needed a site.
(2.) She really only needed just one page to provide a brief description
of her business, contact information, and post weekly specials. (3.) It
was too expensive for her advertising budget to set up a complete
website just to do those things. This encounter, like many others
I have had, inspired me to find a solution that would bridge the gap for
small organizations and put them on the Internet. After some
thought, I realized I already had half the problem solved by using
technology I had implemented on one of my standard websites.
I have a client who needed to change one page on his site twice a
week. In his site I built-in a simple web page editor that works
like a word processor and allows him to make the changes himself.
It is web-based program that he accesses through his web browser so it
requires no special software or knowledge of HTML code. It worked
out great and gives him the freedom to make changes 24 hours a day
without having to go through me. This editor solves the last issue
mentioned above in that people don't have to deal with a computer geek
to create and update their web page.
In BaldwinShops I have used what I call the co-op approach to
solve the rest of the problems. By putting all the one page sites
within the framework of one central website, I not only create a
community portal, but I spread the costs of operating the site across
all the users so the cost to each user is very low. I project the
cost of having a user changeable web page on BaldwinShops.com
will cost each user less for a year than the price of running one small
ad for one day in the newspaper!
Some of the added benefits to all users:
- Your own web address that can be used on business cards,
correspondence, and print ads. Your site can be directly
accessed with a web address like:
www.baldwinshops.com/yourbusinessname .
- Web portal linking. Now a web "surfer" can go to one
site and find links to dozens of organizations in their own community.
If they are looking for a tire dealer, a place to eat, or to join a
local club, they can come to baldwinshops.com and find it.
Having a site here will put you on the local radar screens!
- Search engine awareness. The bigger the website and
the more links it has, the better the ranking in search engines like
Google. It is a fact that it can take months for a website to
even appear in search engine listings. By placing your site on a
portal, you will have an immediate search engine connection.
So that is how BaldwinShops was conceived and what I want to
do with the site. In order to establish the site and have it grow
into this vision I need local participants so I have decided to
initially offer the service free of charge. This is no
trick and no one who signs up for a site here will be under any
obligation to pay. When the time comes that the site has grown to
a useful size and gained value for the clients I will establish a fee
that I expect will be very low. At that time you can decide
whether to keep your site listed or not. Consider it a "try before
you buy" approach which costs nothing to try.
I have put together a Frequently Asked Questions (FAQ) page that will
hopefully answer some of the questions I am sure will arise.
Please take a look at it and please sign up for an account with BaldwinShops.
I think we can create something useful and good for everyone in
Baldwin County.
Emery Wooten
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